AEC领导人，所有者和高管经常被决定淹没。花了很多时间从事工作，管理运营以及保持公司的运行顺利，他们如何确定自己对客户和劳动力产生积极影响？无论未来30年内计划如何或缺乏计划，高级决策者今天都可以采取一些关键步骤，以确保他们明天为美好的未来定位。
AEC的遗产是什么？
遗产是任何重要的行动或行为，完成后，会对一个人或团体产生持久的积极影响。离开遗产意味着由于积极的领导和做出正确的决定，公司在公司中发生了好事。对于一家AEC公司而言，“离开遗产”意味着您的积极影响是在您走了很久之后就被其他人经历和感受到的。
How to Leave Your Legacy
You don’t need to hand down your family business to future generations to leave a mark on the industry. An impactful legacy can be felt by others regardless of the end result. Whether you close up shop, change business strategies completely, grow, retire, or “plan to not have a plan,” the actions you take and the decisions you make right now are creating your legacy—like it or not. Below are simple steps you can take today to influence your legacy tomorrow.
1.从目的开始
如果您一直在考虑如何留下积极的遗产，请从目标开始。将您的目的视为建立遗产的基础。你为什么存在？您的公司目的（或任务声明）应该指导您做出的每个业务决策。最重要的是，它应该鼓励和激励他人以类似的方式思考和行为。该任务声明将影响整个公司的文化，这有助于定义未来的遗产。
2. Outline your strategy
Having a solid company strategy in place can guide your decisions now and in the future. Outlining and defining goals, KPIs (Key Performance Indicators), and what it will take to achieve them can shape the legacy you leave tomorrow. Remember that in the end, you’re not just building your own legacy; you're building a legacy for your clients and employees—the people who serve as the framework for your firm’s success.
3.专注于人
Every aspect of the legacy you’re building involves people—both customers and employees alike. Ask yourself if you’re focused on relationships and on helping clients and workers thrive. You’re inthe businesss of projects，人们是成功或失败的中心。将人际关系和人们放在首位，好事肯定会随之而来。
4.练习是积极的影响
Leaders must know who they are, what they stand for, and what they believe in to have a positive impact on their team and the customers they serve. A good leader learns from their mistakes by acknowledging them, learning from them, and making changes that encouragegrowth。
5.创造令人难忘的客户体验
您最好的客户永远不会忘记与您的公司的积极经历。这可以为整个组织创造增长的机会。进行定期的客户和行业调查，以深入了解受众的趋势，态度和观点。产生高价值AEC研究帮助企业提高效率。另外，继续以专业和友好的方式提供优质的服务。花点时间通过偶尔检查或提供帮助来使客户感到赞赏。最重要的是，比其他任何人都更了解您的业务。这将使您能够做出更明智的决定，以影响员工和客户，从而充分利用他们的时间和精力。
6.培养增长文化
Prioritize your growth and sales pipeline, as these are the factors that will directly impact your bottom line. According toUnanet’s Fall 2021 AEC Inspire Report，企业优先考虑盈利能力超过所有其他关键绩效指标。
If you are continually focused on growth, employees will follow your lead. You may start to make more creative decisions that enhance the experience create for your clients and prospects. You’ll be focused on nurturing relationships, which can allow your firm towin more pursuitsand gain more repeat work. Having a growth mindset isn’t just about profitability, however—it's also about fostering the right environment to retain talent and providing opportunities for your employees to learn new skills.
7. Value Your Employees
The resource shortage in AEC is becoming increasingly detrimental, especially amidst a global pandemic. But what about the employees you already have? What can you do to retain the existing talent that is helping your firm meet exceedingly difficult business goals?
Research has shown that low employee engagement can have crippling effects on company profits. High employee morale can result in more productive work,better go/no-go decisions和更高的销售额。当一个公司价值观employees, the response is a workforce that responds with loyalty, kindness, and a willingness to help the company reach its goals. This creates a ripple effect on customer loyalty and client success, making partners more likely to be motivated to work with you.
此外，积极的员工对于招募和保留可能至关重要。在企业的生命周期期间，业主和高管应不断考虑员工将如何随着时间的推移影响其运营，以及对公司的整个信念如何影响其遗产。
8. Embrace Technology and Data
不管喜欢与否，行业正在不断变化。利用正确的技术旨在支持AEC业务增长和发展。连接技术和数据可以帮助企业对流程或系统中的挑战或瓶颈更快，有效地响应。在里面AEC Inspire report，只有54％的公司定期/每天报告使用数据。尽管采用了更多广泛的采用，但研究表明，从现有数据中获得见解有许多障碍，包括可访问性问题以及缺少或不准确的数据。
数据可以推动AEC领导者个性化经验，进行市场研究并做出成本效益，数据驱动的决策的能力。但是，离开有影响力的遗产始于建立正确的技术和系统，以便您可以深入了解业务状况。能够导入，收集和监视历史公司的信息ERP或a专为AEC设计的CRM在您建立遗产后很长时间，您的公司就可以继续生存并蓬勃发展。
